Tool matchup
AuthoredUp vs Buffer for consultants. Compare two Marketing & Content tools on pricing, setup speed, strengths, and Curalo score.
LinkedIn post editor and formatter with previews, drafts, hooks and analytics. No free plan; Individual from $16.63/mo billed yearly.
Prices checked October 21, 2026authoredup.com pricing page
Social post scheduling for LinkedIn, X, Instagram and more. Free for 3 channels; Essentials $5 per channel/mo.
Prices checked October 21, 2026buffer.com pricing page
Buffer leads by 10 points (strong advantage).
Decision shortcuts
Client-ready brief
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Best fit
Best for: Consultants who write their own LinkedIn posts weekly and want them formatted and tracked.
Why pick it: Cheaper than Taplio and focused on writing and formatting, which is what most consultants actually need.
Watch for: No AI ghostwriting library or lead features. If you want AI-generated posts and LinkedIn lead lists, Taplio does more.
Best for: Consultants who post on LinkedIn and one or two other channels and want a simple weekly queue.
Why pick it: A real free plan and very low per-channel pricing make it the cheapest way to post consistently.
Watch for: LinkedIn-specific features (post previews, creator analytics, idea feeds) are basic. If LinkedIn is your main channel, Taplio, AuthoredUp or Typefully go deeper.
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AuthoredUp | Buffer | |
|---|---|---|
| Quick facts | ||
| Pricing sanity | From $16.63/mo | Free, paid from $5/mo |
| Setup speed | 5 min setup | 5 min setup |
| Intelligence | Medium | High |
| Integrations | 2+ | 6+ |
| Score breakdown | ||
| Outcome fit | 18/25 | 18/25 |
| Setup speed | 18/20 | 18/20 |
| Pricing sanity | 11/15 | 14/15 |
| Integrations | 6/15 | 10/15 |
| UX polish | 14/15 | 14/15 |
| Trust & support | 6/10 | 9/10 |
| Summary | ||
| Best for | Consultants who write their own LinkedIn posts weekly and want them formatted and tracked. | Consultants who post on LinkedIn and one or two other channels and want a simple weekly queue. |
| Key strength | Strong on UX quality | Strong on pricing |
| Main weakness | Fewer integrations | Fewer integrations |
Pricing
| Plan | Price | Limits (vendor's wording) |
|---|---|---|
| Individual | $16.63 per user / month, billed annually$19.95 per user / month, billed monthly | 1 profile; editor, preview, drafts, hooks, analytics |
| Business | $12.46 per user / month, billed annually$14.95 per user / month, billed monthly | Per profile; minimum 3 profiles; team analytics |
Prices checked October 21, 2026authoredup.com pricing page
| Plan | Price | Limits (vendor's wording) |
|---|---|---|
| Free | Free | Up to 3 channels; 10 scheduled posts per channel |
| Essentials | $5 per account / month, billed annually | Per channel per month ($60 a year) |
| Team | $10 per account / month, billed annually | Per channel per month ($120 a year) |
Prices checked October 21, 2026buffer.com pricing page
Cost calculator
$12.46 per month · $149.52 per year
Cheapest plan that fits: Business, $12.46 per seat or user
$5 per month · $60 per year
Cheapest plan that fits: Essentials, $5 per seat or user
Uses list prices from each vendor's pricing page, before tax and discounts. Free plans and custom-quote plans are left out.
Method
Common questions
Buffer scores 83/100 and AuthoredUp scores 73/100 on Curalo's consultant rubric. The biggest gap is Trust & support: Buffer 9/10 vs 6/10.
AuthoredUp's cheapest paid plan is Business at $12.46 per user / month, billed annually. Buffer's cheapest paid plan is Essentials at $5 per account / month, billed annually.
AuthoredUp lists no free plan. Buffer has a free plan: Up to 3 channels; 10 scheduled posts per channel.
AuthoredUp: $12.46 a month on Business. Buffer: $5 a month on Essentials. Annual list prices where available, before tax.
No AI ghostwriting library or lead features. If you want AI-generated posts and LinkedIn lead lists, Taplio does more.
LinkedIn-specific features (post previews, creator analytics, idea feeds) are basic. If LinkedIn is your main channel, Taplio, AuthoredUp or Typefully go deeper.
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