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MailerLite

Strong Choice79/100

Email newsletters, automations, landing pages and simple digital products. Free up to 250 subscribers; paid from $12/mo.

Common alternatives: BeehiivSubstackKit

Recommend to a fellow consultant?

Editorial summary

Decision guidance

MailerLite has a drag-and-drop email editor, automations, signup forms, landing pages, a simple website builder and paid newsletter subscriptions. The free plan covers 250 subscribers and 2,500 emails a month. Comfort starts at $12/mo and Power at $25/mo; prices rise with list size.

Why this tool

One of the cheapest credible ways to run a newsletter with welcome sequences and landing pages, with a free plan to start.

When not to use

The free plan is small (250 subscribers). If you want discovery and growth tools for a media-style newsletter, Beehiiv or Substack fit better.

  • Strongest area: Trust & support
  • Watch area: Setup speed

Confidence

How sure are we?

High — 87/100
  • Strong fit for the stated use case.
  • Recently reviewed data increases confidence.
  • Strong evidence across score areas and recent checks.
Last reviewedOct 20, 2026
Pricing checkedOct 20, 2026
Integrations checkedOct 20, 2026

Workflow fit

Workflow placement

1

Capture

Capture work for Marketing & Content.

2

Deliver

Get first value in 30 min setup.

3

Connect

Connect with 6 integrations.

Integrations

Compatibility snapshot

Automation
ZapierWorkflow AutomationNo-code automation connecting tools into seamless multi-step workflows.
Other
SHShopifyStripePaymentsPayment processing for invoicing clients, subscriptions, and revenue tracking.WOWordpressCHChatgptCLClaude

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